LITTLE RICHARD—the originator, the emancipator, the
architect of rock and roll. Exploding into the American consciousness in
the mid-50's’..."awop-bop-a-loo-mop-alop-bam-boom"…he singlehandedly
laid the foundation and established the rules for a new musical form:
rock and roll.
Born and
raised in Macon, Georgia, the third of twelve children, Richard Wayne
Penniman began singing in his local church choir while still a
youngster. He signed with RCA Records in 1951 after winning a talent
contest and released two singles—neither receiving prominent notice.
Returning to his job washing dishes in a Greyhound bus station,
Richard sent a demo tape to Specialty Records, a fledgling Los Angeles
label. The song, "Tutti Frutti," was his catalyst for success and led to
an uninterrupted run of smash hits—"Tutti Frutti," "Long Tall Sally,"
"Rip It Up," "Lucille," "Jenny Jenny," "Keep A Knockin’", "Good Golly
Miss Molly," "Ooh! My Soul"…By 1968, Little Richard had sold over 32
million records internationally.
A self-imposed hiatus took Richard out of the industry spotlight, but
never out of the consciousness of the legions of fans around the world
who confidently awaited his return.
In 1985, Richard charged back stronger than ever, scoring rave reviews
for his memorable appearance in 1985 boxoffice smash "Down and Out in
Beverly Hills," a film which also launched his hit single, "Great Gosh A
Mighty." He was inducted into the Rock & Roll Hall of Fame in 1986 and
launched into a pattern of work which has been virtually non-stop,
encompassing not only recording, but television, films, soundtracks and
commercials: "Martin," "Full House," "Miami Vice," the 60th Annual
Academy Awards, among other television guest spots; a duet with Philip
Bailey for the Universal Pictures’ hit, "Twins"; background vocals on
the U2/BB King hit single, "When Love Comes to Town"; the CBS Records
all-star benefit album and Showtime/PBS documentary special, "A Vision
Shared—A Tribute to Woody Guthrie and Leadbelly"; television pitchman
for Taco Bell, McDonald’s, NBC-TV, Commodore/Amiga Computers and
Revlon’s "Charlie" perfume, in which he starred with supermodel Cindy
Crawford.
His performance of a rock ’n’ roll version of the children’s tune, "Itsy
Bitsy Spider," was a stand-out track on the star-studded Disney Records’
benefit album, "For Our Children." The record went gold and earned
millions for the Pediatric AIDS Foundation, an organization he continues
to support. Disney followed up with "Shake It All About," an entire
album of children’s songs redone by Richard in a style that is his
alone. His portrayal of a rock ’n’ roll Old King Cole in Shelley
Duvall’s "Mother Goose Rock ’n’ Rhyme," an appearance on "Sesame Street"
and a spot on the Jim Henson Records album, "Kermit Unpigged" (on which
he guests on the all-star song and video for a remake of "She Drives Me
Crazy"), have ensured him a new generation of fans.
Richard was honored with a star on the world-renowned Hollywood Walk of
Fame in 1990. Soon afterward, he returned to his hometown of Macon for
the unveiling of "Little Richard Penniman Boulevard." In 1993, he
received the long-overdue Lifetime Achievement Award from the National
Academy of Recording Arts and Sciences. He also performed for rock &
roll fans Bill Clinton and Al Gore at one of the biggest parties in
Washington—the inaugural gala.
In 1994, Richard received the Rhythm & Blues Foundation’s prestigious
Pioneer Award. He also appeared on Elton John’s hit "Duets" album and
delivered a high-octane rendition of "Something Else" with Tanya Tucker
on the platinum MCA Records’ release, "Rhythm, Country & Blues."
Most recently, Richard was presented with the prestigious Award of Merit
byt the 1997 American Music Awards in recognition of his contributions
to and powerful influence on the music world.
Driven by an incredible, hard-to-match energy which lends credence to
his "wild man of rock ’n’ roll" image, Richard continues to tour
extensively, delighting audiences with his unique blend of music and
humor.
"Entertaining is a way to spread joy," says Richard. "I’ve come to terms
with that and with myself. You’ve got to do that before you can begin to
help others."